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Saturday, September 13, 2025

✍️ First, There’s the Story 🎨 Then Comes the Illustration 🖤 And Finally – The Merch Store

🌱 From Story to Canvas to Collectible – Watching My Work Grow

One of the most magical parts of being a storyteller and artist is seeing an idea evolve and grow beyond the page. Every Tale Teller Club project starts as a spark — a line of dialogue, a world-building note, a scene that plays out in my mind — and then slowly blooms into something you can see, hear, and even hold in your hands.

✍️ First, There’s the Story

It always starts with words. The characters arrive first, sometimes shyly, sometimes all at once, demanding to be written. I craft a chapter, shape a scene, and begin to understand the emotional core of what’s happening. These early drafts feel like secret conversations between me and the world I’m building.

🎨 Then Comes the Illustration

Once the story has a heartbeat, I begin to sketch. I pull out colours, shapes, and textures that match the tone of the scene. Sometimes I use digital brushes; sometimes I paint or collage by hand. Each illustration feels like breathing life into the words, giving readers a second way to experience the world.

Watching the characters step off the page is thrilling. A tense moment becomes sharper through shadow and light. A romantic scene feels softer with gentle strokes. A piece of world-building becomes clearer when you can see it for yourself.

🖤 And Finally – The Merch Store

The last stage of the journey is where the magic becomes tangible. Seeing my work on acrylic blocks, tote bags, notebooks, or even aprons never gets old. These aren’t just “products” — they’re little portals into the Tale Teller universe that you can take home with you.

It’s a surreal and wonderful feeling to know that somewhere out there, someone might be sipping coffee from a mug with a character I created — or wearing a t-shirt that started life as a scribble in my sketchbook.

✨ Why This Journey Matters

For me, this process isn’t just about making art — it’s about sharing worlds. When a reader tells me a character feels real to them, or a shopper sends a photo of their new merch proudly displayed, it closes the creative loop. It means the work has found its audience and is living its best life.

So next time you browse the Tale Teller Club store, know that each piece has been on its own journey — from a scribbled note to a finished chapter, to a painted moment, to a keepsake you can hold. That’s the true wonder of creating art in the modern world: stories that travel, grow, and touch lives far beyond where they began.




Oversized T-Shirt
£24.69
£30.87 (20% off)


Boxy T-Shirt
£24.69
£30.87 (20% off)


Mouse Pad
£11.21
£18.67 (40% off)


Bucket Hat
£17.94
£22.44 (20% off)


iPhone Magsafe Tough Case
£37.02
£46.29 (20% off)


Dad Hat
£18.51
£21.80 (15% off)


Holographic Sticker
From £1.90


Baseball Cap
£17.42
£21.80 (20% off)


Active T-Shirt
£27.78
£30.87 (10% off)


Baseball ¾ Sleeve T-Shirt
£21.23
£28.30 (25% off)


Classic T-Shirt
£15.35
£20.46 (25% off)


Graphic T-Shirt
£22.30
£27.86 (20% off)


Lightweight Hoodie
£28.72
£35.91 (20% off)


Lightweight Sweatshirt
£26.59
£33.25 (20% off)


Long Sleeve T-Shirt
£21.00
£26.23 (20% off)


Premium T-Shirt
£23.74
£31.63 (25% off)


Pullover Hoodie
£32.91
£41.13 (20% off)


Pullover Sweatshirt
£29.39
£36.73 (20% off)


Racerback Tank Top
£16.63
£20.80 (20% off)


Essential T-Shirt
£15.35
£20.46 (25% off)


Tank Top
£17.14
£21.44 (20% off)


Tri-blend T-Shirt
£20.17
£26.91 (25% off)


V-Neck T-Shirt
£19.31
£25.76 (25% off)


Zipped Hoodie
£35.13
£43.91 (20% off)


A-Line Dress
£48.58
£60.71 (20% off)


Fitted Scoop T-Shirt
£19.51
£24.40 (20% off)


Fitted T-Shirt
£18.08
£24.11 (25% off)


Fitted V-Neck T-Shirt
£19.06
£25.41 (25% off)


Relaxed Fit T-Shirt
£18.86
£23.56 (20% off)


Sticker
From £1.30


Glossy Sticker
From £1.34


Laptop Skin
£24.96
£27.72 (10% off)


Laptop Sleeve
£27.72
£36.95 (25% off)


Transparent Sticker
From £1.57


iPhone Snap Case
£19.80
£24.76 (20% off)


iPhone Soft Case
£20.58
£25.71 (20% off)


iPhone Tough Case
£23.88
£29.83 (20% off)


Samsung Galaxy Snap Case
£19.45
£25.93 (25% off)


Samsung Galaxy Soft Case
£15.00
£20.01 (25% off)


Samsung Galaxy Tough Case
£23.39
£31.18 (25% off)


Art Board Print
£7.57
£9.48 (20% off)


Art Print
£12.76
£17.04 (25% off)


Canvas Print
£42.77
£53.44 (20% off)


Framed Art Print
£57.10
£71.36 (20% off)


Photographic Print
£6.90
£9.20 (25% off)


Postcard
From £1.20


Poster
£8.55
£12.19 (30% off)


Acrylic Block
£17.26
£22.99 (25% off)


Clock
£27.07
£30.09 (10% off)


Coasters (Set of 4)
£12.32
£16.43 (25% off)


Duvet Cover
£88.36
£110.46 (20% off)


Shower Curtain
£49.03
£65.38 (25% off)


Throw Pillow
£14.77
£18.45 (20% off)


Drawstring Bag
£26.57
£29.52 (10% off)


All Over Print Tote Bag
From £14.59


Classic Mug
£10.68
£13.37 (20% off)


Cotton Tote Bag
£10.57
£14.09 (25% off)


Pin
£2.64
£3.75 (30% off)


Scarf
£22.62
£28.29 (20% off)


Tall Mug
£10.68
£13.37 (20% off)


Zipper Pouch
From £8.46


Greeting Card
From £1.65


Hardcover Journal
£14.05
£17.57 (20% off)


Spiral Notebook
£9.85
£11.59 (15% off)


Apron
£18.29
£22.88 (20% off)


Magnet
£6.14
£8.20 (25% off)
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Thursday, September 11, 2025

Sarnia de la Maré FRSA Resumé


Artist Statement
My work began in the frictions of nightlife—flyers, guerrilla shows, self-documentation—before expanding into moving image, sound and live action. Today I compose cinematic environments for 360° capture, where projection, choreography and camera position fold the viewer into the piece. I draw strength from feminist performance lineages—Carolee Schneemann’s radical body, Marina Abramović’s encounter, Pipilotti Rist’s enveloping video—while relocating the gallery to wherever a phone can tilt. AURA formalises this shift: a series of immersive films designed for handheld exploration and large-scale projection alike. Each work is both event and record; each viewer’s path becomes a reading of the piece.



Press & Exhibition Archive

Sarnia de la Maré FRSA — also known as Pasha du Valentine / Pasha du Pont / iServalan.
Highlights from socially engaged art, performance, and cultural commentary across multiple creative identities.


Artistic Identities & Evolution

Over two decades, I have released work under several names. These were deliberate creative identities that marked distinct phases of practice.

Identity Focus 2005–2012 'Pasha du Pont' Sales brand, illustrations, self-published work on Amazon; memoir and social critique.

2012–2016 'Pasha du Valentine' (Married Name) Performance art persona; founder of Brighton Arts Club and Minge Fringe; frequent local press & TV.

2016–2018 Pasha de la Mare, Transition from performance-led practice to visual art and curation.

2018–Present Sarnia de la Maré FRSA Current fine-art identity reflecting RSA Fellowship; painting, writing, socially engaged art.

Ongoing iServalan Stage name, music production & audiovisual persona for Tale Teller Club releases, loops, and immersive projects.



Press & Media (2017–2024)Futures Venture Foundation
Awarded £10,000 grant for a socially engaged art project exploring identity, activism, and community collaboration.
a-n Artist Profile
Recognised by the UK’s largest artists’ network for contributions to alternative art spaces.
IMDB — Still Breathing Goddamn Media
Experimental film listing for production/direction credits.
Future’s Venture Radical Arts Handbook — Issue 1 (2020)
Featured in publication dedicated to radical socially engaged practice.
Gosport Globe Press Article (ed no 18054)
Press & Media (2012–2016)Silver Magazine — Fashion Feature
“Artist and designer, and self-styled (punk) Countess of Brighton and Hackney…”
Brighton Arts Club — Event Coverage
Local press on curated gigs, performance art, and club nights.
Television Appearances:Come Dine With Me (in character as Pasha du Valentine)
Judge Rinder (as part of performance persona development ‘Dominartist’)
Hosted & Curated Music Gigs
Bands, promotions, and live events at Brighton Arts Club.
Public Domain Art Images (BAC)
Low-res public images archived on Yelp.
The Argus Newspaper
Pet Photography feature.
Silver Magazine — Guest Writer
“Cancer Ward and Female Strength.”
Stevie ZeSuicide — single’s video
Directed by Pasha du Valentine.
If punk never dies, how does it age? I-D Magazine fashion article
Argus Newspaper Booze Free Bar at the BAC
Broadcast & RecordingsHosted & recorded 100+ live events and podcasts at Brighton Arts Club.
Considering re-release as a public archive (working title: “BAC Live Archives”).
Alternative Arts and Culture Show – Pasha Du Valentine Interview
Public StudiosGoddamn Media Radio Station at the BAC in Providence Place Studios
Map https://maps.google.co.uk/maps?q=providence%20place%20studios&hl=en&sll=50.8309…


Exhibitions — SoloPets at Arty’s — Dec 21–27, 2018 (Solo Show & Private View)
Dominartist – 2020
Pasha du Valentine Presents: Asperger Charity (Godd*mn Bar) — Launch Night — Jun 5, 2015
Weekly event with permanent exhibition.
Exhibitions — Group & Curated

Minge Fringe was an annual event run during the Brighton Fringe Festival. The Brighton Arts Club (BAC) also hosted numerous group shows and fashion events.Minge Fringe — Feminist Celebration — Brighton Fringe, Sat May 18, 2013
Alternative Brighton Fashion Week — Jun 8, 2013
Group show: performance art, photography, live installation; includes Pasha du Valentine Solo Show.
The Countess of Brighton & Hackney — Launch Party — Sat Jun 29, 2013
Permanent rotating group member’s exhibition.
Alternative Wedding Fair — Group Show (Mar 16)
Guerrilla Film Festival — Group Show (Mar 15)
Twisted Market — Brighton Fringe — Funky Fish Club, May 14, 2017
Fashion label launch with pop-up art exhibition.

For interviews, exhibition opportunities, and licensing enquiries, please reach out via official sites (Tale Teller Club / Book of Immersion). Additional references and press clippings available on request.

https://www.taletellerclub.com/

https://politica-uk.blogspot.com/

https://www.bookofimmersion.com/

https://www.iservalan.com/

https://iservalan.gumroad.com/l/kids

https://amzn.eu/d/dEGRj97

https://www.youtube.com/@iservalanjam

https://www.youtube.com/channel/UClSJLxSPPFB216MkqgnqGrg

https://taletellerclub.bandcamp.com/music